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Waseem Kiran
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What You Need to Know Before You Download Updated WhatsApp Business

How to Download Updated WhatsApp Business

WhatsApp Business is a tool for businesses to communicate with their customers over the most popular messaging platform in the world. It is built on top of WhatsApp Messenger and includes all the features that you rely on, such as multimedia, free calls, and group chat. There are two ways to use WhatsApp Business: WhatsApp Business App and WhatsApp Business Platform. The app is for small businesses who personally manage conversations with customers, while the platform is for medium to large businesses who communicate with customers at scale through programmatic access.

download updated whatsapp business

In this article, we will focus on how to download and update the WhatsApp Business app for your business. But first, let's see why you should use WhatsApp Business and what features it offers.

Benefits of WhatsApp Business

WhatsApp Business can help you improve visibility, automate communication, and keep your workflow organized. Here are some of the benefits of using WhatsApp Business for your business:

  • Meet customers where they already are: With more than 2 billion users around the world, WhatsApp is the most popular messaging app in many countries. By using WhatsApp Business, you can reach your customers on their preferred channel and provide them with a convenient and personal way to interact with your business.

  • Drive business outcomes: Whether you want to increase sales, generate leads, or provide customer support, WhatsApp Business can help you achieve your goals. You can send feature-rich messages with text, images, videos, documents, and more. You can also use message templates to send notifications, confirmations, reminders, and other updates.

  • Build long-lasting customer relationships: With WhatsApp Business, you can build trust and loyalty with your customers by providing them with a consistent and reliable service. You can use your business profile to showcase your products and services, use your logo or image as your profile picture, and verify your account with a green checkmark badge.

Features of WhatsApp Business

Business Profile

One of the features of WhatsApp Business is the business profile. This is where you can create a profile for your business that helps your customers find valuable information about your business. You can include your website, location, contact details, opening hours, description, catalog, and more.

To create or edit your business profile, follow these steps:

  • Open the WhatsApp Business app on your phone.

  • Tap More options (the three dots icon) > Settings > Your business name.

  • Tap Edit (the pencil icon) next to any field you want to change.

  • Tap Save when you are done.

Business Messaging Tools

Another feature of WhatsApp Business is the business messaging tools. These are tools that help you be more responsive to your customers and save time. They include:

  • Away messages: These are messages that you can set up to send automatically when you are not available or outside of your business hours. You can customize the message, the schedule, and the recipients.

  • Greeting messages: These are messages that you can set up to send automatically when a customer contacts you for the first time or after 14 days of inactivity. You can use them to introduce your business and provide useful information.

  • Quick replies: These are messages that you can create and save for frequently asked questions or common responses. You can use them by typing a slash (/) followed by a keyword or by tapping More options > Quick replies.

To access or edit your business messaging tools, follow these steps:

How to download the WhatsApp Business app for Android

WhatsApp Business app update: what's new and how to get it